- Kunezindlela eziningi zokwenza imali ngale kokukhangisa kwe-Google, njengokumaketha okuhlobene, i-UGC, kanye nokuthengisa imikhiqizo yedijithali.
- Kungenzeka ukuthola imali engenayo ngaphandle kokubonisa ubuso bakho noma ukuba nomkhiqizo wakho oqinile ngokudala iziteshi ezikhethekile nokugcina okuqukethwe okungenazo izimali zombuso.
- Ubuhlakani bokwenziwa bubeke phambili ukukhiqizwa kwamavidiyo ngokwentando yeningi, okuvumela ukuthi ukwenza ngokuzenzakalelayo izikripthi nokuhlela kukhule amabhizinisi edijithali ngokushesha.
Cishe uke wezwa izikhathi eziyinkulungwane ukuthi ukuze uthole imali eningi ngamavidiyo udinga ukuba yinkanyezi, ube nezigidi zabalandeli, futhi uchithe amahora angama-24 ngosuku uqopha impilo yakho. Iqiniso liwukuthi uhlelo lwe-YouTube selushintshile , futhi kulezi zinsuku kunezindlela eziningi zokwenza imali ngale nkundla ngaphandle kokuba yisizinda sokunaka noma ukuba ngumuntu ovamile onethonya esithombeni ngasinye.
Kusukela eziteshini ezisebenza njengemishini ezenzakalelayo kuya ekudaleni okuqukethwe kwamanye amabhrendi, amathuba akhona kulabo abaziyo ukuthi babheke kuphi. Akusekho nje ukulinda i-Google ukuthi ikukhokhele amasenti ambalwa ngesikhangiso ngasinye, kodwa mayelana nokushintshashintsha imithombo yakho yemali engenayo usebenzisa amathuluzi esimanje namasu omgwaqo abaningi abangawanaki.
Uhlelo Lozakwethu kanye nokukhangisa kwendabuko
Indlela eyaziwa kakhulu ngokungangabazeki ukujoyina Uhlelo Lozakwethu lwe-YouTube. Ukuze wenze kanjalo, akudingeki ube nodumo, kodwa udinga ukuhlangabezana nezidingo ezithile ezincane: ube nababhalisile okungenani abayi-1.000 futhi uqoqe amahora angu-4.000 esikhathi sokubukela ngonyaka odlule (noma ukubukwa kwezigidi eziyi-10 kuma-Shorts ezinsukwini ezingama-90). Uma usujoyinile, uxhumanisa i-akhawunti ye-AdSense bese uqala ukuthola imali ngezikhangiso ezivela kumavidiyo akho.
Kubalulekile ukwazi ukuthi imali engenayo ayiguquki, njengoba incike ohlotsheni lwesikhangiso kanye namabhidi abakhangisi . Amanye ama-niche akhokha kakhulu kunezinye ngoba izinkampani zizimisele ukusebenzisa imali eningi ukufinyelela lezo zilaleli ezithile. I-algorithm iphatha ukubekwa kwesikhangiso, kodwa ulawula ukuthi ufuna izikhangiso zakho zivele kuphi.
Indlela yokwenza imali ngaphandle kokudala okuqukethwe kwakho
Abantu abaningi bayazibuza ukuthi kusengenzeka yini ukwenza imali ngokulayisha kabusha okuqukethwe. Impendulo emfushane ukuthi awukwazi ukukopisha nokunamathisela amavidiyo abanye abantu, ngoba i-YouTube ithola okuqukethwe okuphindwe kabili futhi isuse ukwenza imali. Kodwa-ke, kukhona indlela yokubhekana nalokhu: iziteshi ezikhethiwe noma ukuhlanganiswa kokuqukethwe okungenawo amalungelo okushicilela.
Isibonelo esicacile yiziteshi ezilinganisa imikhiqizo ye-Amazon. Laba badali basebenzisa kabusha iziqeshana zokuphromotha ezingenayo imali ezilayishwe yimikhiqizo uqobo, bangeze inani labo (njengokubuyekezwa noma ukuqhathanisa), ngaleyo ndlela bakwazi ukwenza imali ngaphandle kokuqopha ngisho nomzuzwana owodwa wevidiyo yokuqala. Lesi yisisekelo salokho okubizwa ngokuthi iziteshi ezizenzakalelayo noma ezihlukile.
Isenzakalo se-UGC kanye nethonya elincane
Uma ungafuni ukuphatha isiteshi sakho kodwa wazi ukuthi ungahlela kanjani amavidiyo, i-UGC (Okuqukethwe Okukhiqizwe User) iyimali yegolide. Icebo lapha ukuthi izinkampani zikukhokhela ukuze uqophe amavidiyo ezizowashicilela kumaphrofayela azo. Akudingeki ube nomlandeli oyedwa, ngoba inani alikho ezilalelini zakho, kodwa lisekhonweni lakho lokudala ividiyo ethengisayo.
Ngakolunye uhlangothi, kunethonya elincane. Akudingeki ube usaziwayo womhlaba wonke; ukuba nomphakathi omncane kodwa ohilelekile kakhulu endaweni ethile (njengokunakekelwa kwesikhumba kwe-vegan noma ukuhamba ngezilwane ezifuywayo) kuvame ukukhanga kakhulu imikhiqizo kune-akhawunti enkulu, njengoba ukwethembana nokuzibandakanya kuphezulu kakhulu.
Ukusebenzisa ubuhlakani bokwenziwa ukuze kukhuliswe
I-AI iwushintshe ngokuphelele umdlalo. Manje ungasebenzisa abahleli bevidiyo abaphezulu njenge -CapCut, i-ElevenLabs, noma i-Opus Clip mahhala ukuze unciphise isikhathi sokuhlela kusukela emahoreni kuya emizuzwini embalwa nje . Lokhu kuvumela umuntu oyedwa ukuphatha iziteshi eziyisikhombisa noma eziyisishiyagalombili ezahlukene ngesikhathi esisodwa, into ebingenakucatshangwa eminyakeni embalwa edlule.
Kusukela ekukhiqizeni izikripthi ezilungiselelwe nge- Microsoft Copilot kuya ekudaleni ama-voiceover emvelo noma izithombe ezikhangayo, ubuchwepheshe buvumela noma yimuphi usomabhizinisi wedijithali ukuthi asungule ibhizinisi lokuqukethwe ngaphandle kokutshala imali emishinini yokuqopha ebizayo noma ukuchitha izinsuku zonke ehlela isiqeshana esisodwa.
Ezinye izindlela zokwenza imali
Ungathembeli kuphela ezikhangisweni ze-Google, ngezinye izikhathi ezikhokha kakhulu. Kunezindlela ezinenzuzo kakhulu:
- Ukumaketha Okuhlobene: Uncoma imikhiqizo ngezixhumanisi ezikhethekile futhi uthole ikhomishini ekuthengisweni ngakunye. Ilungele iziteshi zokubuyekeza.
- Ukuthengiswa Kwempahla: Ungakha uhlu lwakho lwama-t-shirt, ama-mug, noma imikhiqizo yedijithali bese uyithengisa ngqo nge-YouTube Shopping.
- Ukuxhaswa Kwezimali Kweqembu kanye Nobulungu: Amapulatifomu afana ne-Patreon noma ubulungu besiteshi avumela abalandeli bakho abathembekile kakhulu ukuthi bakusekele izinkokhelo eziphindaphindayo zanyanga zonke.
- Ilayisensi yevidiyo: Uma uqopha ividiyo esabalala kakhulu, ungathengisa amalungelo aleso sithombe kwabezindaba ngokusebenzisa izikhungo ezifana neJukin Media.
Amasu ethrafikhi yangaphandle kanye nezixhumanisi ezihlakaniphile
I-masterstroke ayivumeli yonke imali ukuthi ihlale ku-YouTube. Abadali abaningi baqondisa izithameli zabo kumawebhusayithi noma kumabhulogi angaphandle lapho befake khona amanethiwekhi okukhangisa anolaka noma anenzuzo, njenge-Adsterra. Ngale ndlela, ividiyo efanayo ikhiqiza imali evela ekukhangiseni kwe-YouTube, futhi ngasikhathi sinye, kusukela ekuchofozeni abasebenzisi abakwenzayo encazelweni yokuya kuwebhusayithi.
Ukusebenzisa ama-Smartlink kuwusizo kakhulu ngoba kukuvumela ukuthi wenze imali ngethrafikhi yezokuxhumana noma ngabe awunayo iwebhusayithi eyinkimbinkimbi. Umane uqondise umsebenzisi esipeshelini esilungiselelwe idivayisi yakhe nendawo yakhe, ngaleyo ndlela wandise i-CPM yokuvakasha ngakunye.
Ukuze uphumelele kulo mkhakha, isihluthulelo akusikho inhlanhla, kodwa ukuhambisana nokukhetha indawo efanele . Ngokuhlanganisa okuqukethwe okuzenzakalelayo, ukwesekwa kwe-AI, kanye nesu lokwenza imali elihlukahlukene, noma ubani angashintsha i-YouTube ibe umthombo wemali engenayo ozinzile ngaphandle kokudalula impilo yakhe yangasese noma ukuba usaziwayo we-inthanethi.