- Ukuthengisa kuhlanganisa amasu okuhlangabezana nezidingo zamakhasimende futhi kuxhume imikhiqizo nezithameli eziqondiswe kubo.
- Imisebenzi yokumaketha, njengocwaningo nokuthuthukiswa komkhiqizo, ibalulekile ekukhuleni kwebhizinisi.
- Ukuhlukaniswa kwebhrendi kanye nokuma kuyisihluthulelo samasu okuthengisa aphumelelayo nahlukene.
- Ukuhlanganiswa kokumaketha kwedijithali nokuhlaziywa kwedatha kubalulekile ekuthathweni kwezinqumo zebhizinisi zanamuhla.
Imisebenzi Yokumaketha: Injini Yokukhula Kwebhizinisi
Ucwaningo Lwemakethe: Yazi Izithameli Zakho
Ukuthuthukiswa Komkhiqizo: I-Customer-Centric Innovation
Intengo: Ubuciko bokwazisa umnikelo wakho
Ukusabalalisa: Ukuletha umkhiqizo kumthengi
Ukuphromotha nokukhangisa: Ukuxhumana ngenani lomkhiqizo wakho
Izici Zokumaketha Kwedijithali: Ukunqoba Umhlaba We-inthanethi
Isevisi Yekhasimende: Ukwethembeka ngale kokuthengisa
Izibalo namamethrikhi: Ukulinganisa Impumelelo Yamasu Akho
I-athikili ehlobene:
Umbhalo Ophakeme: Konke mayelana nomhleli okhethwa abahleli bezinhlelo nababhali